Our story

We started with a problem people kept overlooking.

Pasukan with English certificates who still struggled to lead a meeting. LingoPure exists to close that gap: to build komunikasi that works when it counts, and to prove it. This is how LingoPure began.

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Daniel Maneveld

Founder, 2021

Business komunikasi should be measured by what people can do, not by the certificate they hold.

The problem we saw

The gap we kept seeing

Everywhere our founder looked, the same picture: smart, capable people who had passed the tests and collected certificates, yet hesitated on client panggilan, spent too long rewriting a simple email, and went quiet in the meeting that mattered. The latihan was there. The result was not. No one was measuring the skill that actually mattered.

The person behind it

Before starting LingoPure, Daniel spent years working in business environments where English was not a subject. It was how work got done.

Daniel Maneveld, Founder

After years of client mesyuarat, negotiations, and cross-cultural conversations, Daniel knew the difference between passing a test and being understood. In 2021 he started LingoPure to build what was missing: a way to measure real komunikasi, train it around real work, and certify it honestly. That is still the whole point.

What we believe

Capability over certificates

A certificate proves you passed a test. We care whether you can communicate with keyakinan.

Honest measurement

CEFR, tracked over time. Real tahaps, real movement, no inflated scores or vague kemajuan.

Respect for the learner

No hype, no shame. We meet people where they are and show a clear way forward.

Why it matters

When komunikasi works, kerjayas grow, deals close, and pasukan stop losing good ideas to the language barrier. That is the difference we are after: not learning English for the sake of learning it, but English that changes what a person and a team can actually do.

Where we are headed

We believe the future is not human or AI. It is both. Guru bring judgment, experience, and context. AI helps learners practice consistently and learn at scale. Together, they make kemajuan reliable and help us grow into something more useful.